Mar 24

Chartin’ – The Early Release of Kendrick Lamar’s Album Pays Off

Chartin’ – The Early Release of Kendrick Lamar’s Album Pays Off

The internet was all buzz this week, following the early release of Kendrick Lamar’s third studio album, “To Pimp A Butterfly.”

The album, which was initially scheduled to be released yesterday, was released on March 16, after an apparent screw up by his label, Interscope Records.

The first record the album broke was Spotify-related. Per reports, “To Pimp A Butterfly” was streamed on Spotify more than 9.6 million, beating Drake’s 6.8 million record.

Furthermore, “To Pimp A Butterfly” landed the No. 1 spot on the weekly sales chart. The album racked up 355,372 sales plus streams — 318,988 = pure album sales.

Released the week before Kendrick’s album was the soundtrack of FOX’s hit new drama series, Empire. Last week, the soundtrack topped the charts, this week it is No. 2, thanks to Kendrick. The album racked up 105,745 sales plus streams (86,513 pure album sales), according to HDD.

The No. 3 spot on the weekly sales chart this week is occupied by the Fifty Shades Of Soundtrack. The soundtrack racked up 73,639 sales + streams. Without streams, the album will be No. 10 as it only sold 28,527 copies this past week.

Modest Mouse released an album last week. The album “Strangers To Ourselves” lands at No. 4 with 72,809 sales + streams.

You should be album to guess who comes in next at No. 5 at this point. YES, it is totally Taylor Swift. Her album racked up 54,956 sales + streams.

Following a string of leaks, Marina and the Diamonds dropped her album a few weeks ahead of schedule. The album comes it at No. 4 (minus streams at it,) with 37,956 sales. With streams, No. 10 with 39,023.

Sleeping With Sirens’ “Madness” album comes in at No. 5, with 35,911 sales calculated. With streams, the album is No. 12 with 36,683.

Madonna’s album “Rebel Heart” drops drastically on the charts this week. After competing with the Empire soundtrack for the No. 1 spot last week, Madonna’s album comes in at No. 19 this week, with 24,761 sales + streams. Sales alone, the album sold a mere 22,800 copies this past week. Interesting, eh?

For more on the week’s charts, head over to HDD.

 
 
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This post was written collaboratively by all of Trendio's writers! It was broken into parts, with each writer assigned a particular portion. Read, enjoy, and be sure to leave a comment.

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